Since inception in 2011 CoreActive has lead with a balanced and nimble approach centered on preventive health and common-sense while abiding by health ordinances. We are a healthcare organization that values education, connection & real time application of best practice to optimize the physical, mental, social-emotional, & developmental health of each patient, client & staff.

Emergency Preparedness:

Our building has an AED (automated external defibrillator) on-site. In order to maintain a CSCS (Certified Strength & Conditioning Specialist thru NSCA) designation our P.T. must stay current on CPR/AED/First Aid for adults and children. As a team our staff is 100% certified in CPR/AED for adults/teens.

Infection Management:

• Hospital grade HEPA air purifiers
• EPA approved disinfecting products (influenza and covid-19) 

Illness Policy:

If you have had a fever, vomiting, or diarrhea in the past 24hrs, or a positive covid test in the past 48hrs, then please stay home to rest and recover. Call or email at earliest convenience to reschedule. Masks are not required at this time for patients or staff. If a patient strongly prefers a staff member/s wear a mask during indoor time together please communicate that with us. Small Group Class make-ups due to illness are on a case-by-case basis. Email for assistance.

Health & Safety policies subject to change.

Does CoreActive provide in-person and virtual appointments?  

-- We strongly encourage IN PERSON Physical Therapy appointments. However, we do have limited availability for telehealth/virtual appointments. 

When scheduling, patients receive updated appointment logistics instructions plus usual intake forms. We believe strongly in the value of regular human connection - Physical Therapy appointments play a key role in treatment AND preventive health and overall wellness.  On any given day we treat healthcare workers, new moms, executives, runners, non-profit leaders, farmers, adults with joint and gait issues, middle age 'weekend warriors', highly active/competitive 65+ athletes, teens with acute and longstanding orthopedic and pelvic health challenges, and middle/high school, collegiate, and recreational athletes.

Why would I choose CoreActive for my Physical Therapy needs? 

-- Individualized experience, getting to the root cause, and providing comprehensive and expert level care in the specialty areas of pelvic health, advanced orthopedics, and sports medicine is our passion. Our goal is to lead the Madison area in Physical Therapy "work rate": evaluation by Board Certified Clinical Specialists, extensive hands-on and skilled manual therapy, and education on *prevention*, community resources, home care, products, and tools to expedite healing. We 'get' new parents, individual and multi-sport athletes, and the effort required to get and stay healthy because we've been there, we treat these patients every day, and we keep our skills and research knowledge base current. We offer in house/local PT seminars to further facilitate and enhance the journey from rehab to wellness and holistic health & fitness. When you choose CoreActive you actively support our charitable giving mission.

Your mission says you treat women, runners, and athletes. Do you work with men?

-- YES. We provide orthopedic, pelvic health, and sports medicine Physical Therapy and fitness programs for males of all ages. A wise pelvic health colleague often says, "men have pelvises too". It's true. Our wheelhouse treatment areas of the pelvis, SI Joints, hips, spine, and lower leg can be a challenge to both women and men. We work with young (pre-teens/teens) through perimenopausal / menopausal women and senior men on the gamut of unique gender specific health issues via comprehensive evaluation, treatment, and prevention strategies.

Do you accept insurance? What form(s) of payment do you accept?

-- CoreActive is a 100% private pay practice. We do NOT accept any insurance, nor do we submit superbills to any third parties. Physical Therapists are Direct Access healthcare & preventive health experts particularly with regard to neuromusculoskeletal issues. CoreActive's business model centers on:

• Truth in pricing
• Maximizing time with each client
• Pricing commensurate with advanced certifications/training & clinical expertise
• Advocating for fair pay for staff

-- Cash/check is preferred. However, credit cards, flex spending account cards, and Health Savings Account (HSA) cards are accepted. 

-- We do offer pro bono P.T. consultation on occasion. Email/call to inquire.

Do I need a referral to start Physical Therapy at CoreActive? 

-- Wisconsin is a Direct Access state; a referral from a doctor or other healthcare provider is NOT required to see a Physical Therapist. Improved access and cost savings have been shown in research to be positively impacted by Direct Access Physical Therapy. Note: If you have recently given birth, had surgery or a fracture, or have a newer 'major' medical illness (for example: heart attack, cancer, or stroke) we may ask for proof of medical clearance prior to participation in Physical Therapy.

How flexible are you with appointment times around my schedule?

-- We offer Tuesday -  Thursday office hours for Physical Therapy. Essentrics classes and 1-on-1s are offered Monday / Wednesday / Friday most weeks. With enough notice, we are happy to provide early A.M. Physical Therapy appointments. As passionate professionals with active families ourselves, we understand the shuffling it takes to 'make it work'. 

What other services do you provide? Classes?

-- CoreActive offers several small group training classes & seminars throughout the year. 

-- Small group classes are an awesome supplement to a Physical Therapy Home Exercise Program as they reinforce key concepts and provide "positive peer pressure/group think" in the areas of core stabilization, motor control/breathing, posture, strength, and fascial mobility. 

How do I know if CoreActive is a good fit for me?

-- Check out Our Team bios, browse our website, and go with your gut: if you feel ready or are looking for a fresh perspective or holistic skill set then we'd love to work with you!

How do I make an appointment? How long is an average appointment? Cost?

-- To schedule an initial evaluation call 608-310-6708 or email our Office Assistant

-- Evaluations generally last 60-75min and follow up appointments range from 30-70min. We offer a four package rate for 50min follow up appointments. Follow up pricing is time based. Contact us for current pricing.

Do I need a full Physical Therapy evaluation? I know what I want treated.

-- If you have never been seen at CoreActive OR you have not been seen for many months then YES a full initial evaluation is required before re/starting. As Direct Access providers, Physical Therapists are required to perform a complete system screening and document health status at each evaluation; best practice in the industry for safety, wellness and prevention requires it. If you are unsure whether to schedule an evaluation or follow up, then call or email our Office Assistant.

How many visits will it take for me to get better/meet my goals?

-- Every Physical Therapy patient and each issue is unique. With that in mind, we strive for a balanced approach noticing severity/duration of condition, current relative research when available, clinical experience, patient goal/s, and exam findings/assessment. We can provide conservative and assertive estimates on healing time, return to function, or time to increased tissue resilience in the case of preventive goals. We aim to be flexible providing everything from 1x consults to traditional rehab, to short course tune ups with progression into a small group training or 1-on-1’s, to Strength & Conditioning programs.

© CoreActive Therapy 2025